As a SME, sometimes when people talk about getting a website or websites generally, you do wonder what do you need it for. You wonder how it is going to help boost your sales, you wonder what a Small business like yours need a website for as your neighbor doesn’t even have one.
In this article, I am going to list out some reasons why I feel you need a Website. Get yourself a popcorn and a chilled drink as you begin this awesome reading.
Reasons Why SMEs Should Get Commerce Websites
1. YOUR WEBSITE ANSWERS IMPORTANT QUESTIONS
A website is very important for your business as it helps answer questions concerning the business; often times, when customers here your name, they would put up a search to know more about you. Yes, I know you will say you have social account(s); your social media accounts do not always give basic information about your business. There are some potential customers who won’t reach out to ask about your services, they would prefer to go to your website with expectation of getting answers there.
Additionally, your website can communicate basic and fundamental things about your business that the public would like to have on hand. A website’s ability to answer consumers questions in just one of the many reasons your website is important to your business. Without it, customers would be lost.
2. IT COMMUNICATES YOUR BRAND’S VALUES
A website will easily tell people about your brand value’s; these includes your style element, your target market, and important things that will determine if the client will stay or not.
Also, business branding shows visitors that you are successful and established; this little information about your business can help you get new clients.
3. CAPTURE LEADS
A website should ideally capture leads of web visitors. This is why having a website is so important for your small business.
Distinct and strategic calls to action should be placed on your site’s landing pages. Structuring your site properly and placing CTA’s in the right places is the difference between a website that makes money and one that does not.
4. IT INCREASES TRUST
A lot of people in this technology age won’t trust a business if it does not have a website. People will doubt how legit your business is when it is without a website. Irrespective of what the business is into or how much revenue you rake in, getting a website is very important and necessary and you don’t have any excuse not to get one.
5. IT INCREASES EXPOSURE
Want to increase your business online exposure, build a website; this will help the growth of your business. For instance, when a someone does a Google search for goods or products related to what you are selling or services you are rendering, you would want them to stumble on your page first, this is the part your website plays in your business.
6. MAKE A PURCHASE
In today’s world where people are busy and a little lazy, they will want to wrap all the purchase on that same page and get over with it quickly. Your website can be a gateway through which your customers or clients can pay for goods and services purchased. So, all the things related to sales will be placed on your website. The website can be designed and built to do all that.
7. SHOW YOU EXIST!
Your website is quite simply, proof of your existence as a business. Without the powerful combination of a website and local SEO, your business would not show up online (or on Google maps!).
8. 24 HOUR ADVERTISING
Through your website, you have 24 hours, 7 days billboard for your business. Your website is always opened for people to visit and know things about you.
9. SHOW PEOPLE YOUR NAP
Your website should show people your name, address and phone number. Most people wouldn’t know how to get in touch with you or where to find you without the convenience of a page or two online.
Having a consistent NAP on your website and other channels is also great for SEO and will boost your listing in local results. Now, what’s not to love about that?
10. DISCOUNT ON EVERY ECOMMERCE WEBSITES
This is a very good reason why you should get an e-commerce website. We are offering 25% discount on Website Designing until 31st of July, 2021. Grab this offer while you can. How to benefit? Send us a DM on Instagram onenet.servers or call us on 09050020068.
Conclusion
In today’s day and age, websites are no longer for the big guys, it is more than important to have a website if you are a small business owner. Without one, consumers won’t know you exist and you will miss out on loads of revenue. We hope this article taught you why website is important for small business.
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